Shooting Apparel of the Year
From technical to tweed, suits to socks – clothing and footwear designed specifically for the shooting market. All types of shooting – stalking, game, clay or target – and all price points considered.

  • Shooterking Greenland Jacket 2.0 
  • Alan Paine Axford Men's Field Coat
  • Sasta Mehto WS Camo Jacket 
  • Brandecosse Stambecco Boots
  • Schoffel Ptarmigan Tweed Classic Coat

Rifle Ammunition of the Year
This category is for metallic rounds used in hunting, competition or training. We want to hear about brands, models and calibres that have really performed.

  • Sako Powerhead Blade .308 162gr Lead Free
  • Hornady CX
  • Winchester Extreme Point Copper Impact 
  • Selliot & bellot Exergy Blue (non-toxic)
  • Hornady Precision Hunter 30-06 

Shotgun Ammunition of the Year

In the second ammunition category we celebrate all manner of shotgun shells, from clay cartridges to pigeon loads to driven game and grouse. If it’s used and loved by the shooting public, it deserves to be nominated.

  • Gamebore Regal Game 12Ga
  • Gamebore Dark Storm Precision Steel Biowad 
  • Hull High Pheasant Extreme Hydrowad
  • Bioammo Blue 
  • Zenith Pro Eco Wad 

Optics Product of the Year (over £1,000)
First, we celebrate the top-end optical products that run on traditional glass – be it a riflescope, binoculars, rangefinder or spotter. All countries of origin are considered.

  • Leica Geovid PRO 8x33 
  • Steiner Ranger 8 Scope
  • Swarovski Optik Spotting Scope: ATC/STC Scope
  • Hawke Frontier 34FFP Rifle Scope

Optics Product of the Year (under £1,000)
The very best of budget optics that really do the job and don’t break the bank. Once again, all optics that run on traditional glass are welcomed, as long as they don’t break the £1,000 mark.

  • Bushnell Fusion X Range Finding binoculars
  • Blaser RD20
  • Element Helix
  • GPO Spectra 4-16x50i Scope
  • Hawke Sidewinder 30 SF

Night Vision Product of the Year (over £1,500)
A focus on the top-end Night vision products, including image intensifiers, digital and thermals. Which product has really innovated and pushed the boundaries the most?

  • Zeiss DTC 3
  • Guide TrackIR 35mm
  • Pard SA62 Plus 45mm LRF
  • Pulsar Merger LRF XP50
  • HIKMICRO Falcon Pro (FQ50)

Night Vision Product of the Year (under £1,500)
Looking at those NV products that deliver the best bang for your buck. Once again, all image intensifiers, digital and thermals welcome, as long as they don’t break the £1,500 mark.

  • Sightmark Wraith 4K
  • Pard NV008S LRF
  • Guide TD210 Thermal Monocular
  • ATN X-Sight 4K pro
  • HIKMICRO Alpex Day & Night Scope

Airgun of the Year
Celebrating the variety in the airgun market – rifles and pistols; PCPs, springers, gas rams and CO2; hunting guns, plinkers, 10-metre and FT. But which airgun has had the most success with its target market?

  • Stoeger Bullpup
  • Rainson Edge-X
  • RAW HMX 1000
  • Niksan Ozark
  • Air Arms S510T Tactical

Rifle of the Year
From .22LR up, we want the live-firing rifle that's dominated the market for its intended use, whether that's stalking, foxing or long-range targets. All price points eligible but it's factory rifles only.

  • Beretta BRX1
  • CZ 457 LRP II .22LR
  • .243 Tikka T3X Super Varmint
  • Howa 1500
  • Fierce CT Rage

Shotgun of the Year
Over-and-under, side-by-side or semi-auto – we're looking for the shotgun that's had the most success in its market, whether that's winning international medals or attracting newcomers to shooting. Game and clay guns are eligible, in any gauge. Again, factory guns only, but all price points are considered.

  • Beretta Silver Pigeon 5
  • Caesar Guerini Invictus V Ascent 
  • Browning B525 Exquisite 12M
  • Yildiz SPZ ME
  • E. J. Churchill Crown Side-by-side shotgun

Gamekeeper of the Year
Recognising the work done by gamekeepers at the coal-face of land management every day. We want stories of keepers who clearly demonstrate the link between shooting and conservation, no matter the size of the estate or type of shooting.

  • Paul Childerley 
  • Alan Edwards 
  • Colin Roper 
  • Scott Mackenzie 
  • Andy Grey

Professional Stalker of the Year
For an outstanding UK-based stalker – all species and parts of the country considered equally – who provides good PR for shooting, always puts a smile on clients' faces, and knows deer management is about much more than pulling a trigger.

  • Charlie Blance 
  • Tim Harrison (Ledbury)
  • Chris Dalton
  • Matt Roberts (Grove Game Larder)
  • Charles Smith-Jones

Gundog Trainer of the Year
An award to recognise the greatest contribution to the world of gundog trainers, with a focus on working in the field rather than trialling.

  • Ellena Swift 
  • Nick Ridley 
  • Darren Kirk
  • Diana Stevens 
  • Jayne Coley 


Outstanding Contribution to Conservation

Anyone, UK-based or abroad, who has been at the forefront of population-level conservation efforts – for huntable quarry species or otherwise. We're specifically looking for people who back up their words and put their own time and resources into conservation.

  • Chris Abbott
  • Mat Manning
  • Richard Negus
  • Alan Edwards
  • Lindsay Waddell

Innovative Product of the Year
A category which rewards innovative products in the shooting market. Ammunition, apparel, optics, firearms, accessories, and products not covered in any other category are eligible – as long as they have really caused a stir. We’re looking for products that are set to play a big part in the future of field sports.

  • Zeiss LRP S5
  • HQS Hunter supressor 
  • Spypoint Flex Camera: 
  • S&B sport slug
  • Blaser Shooting Sticks V2