Brands & Criteria: Best of Show Awards at IBC 2026

Rather than product categories for the Best of Show Awards, you will select which publications you would like to enter based on the audiences you would like to see your product(s) (if won). Winning products will be promoted by each publication you’ve chosen. Additional marketing will be done by a combination of several of our publication brands.

TVBEurope, TV Tech, Installation, Radio World, ITPro, AVTechnology, and Sound & Video Contractor are proud to present the Best of Show Awards at IBC and are excited to review this year's most impressive new technologies, recognizing the very best with our Best of Show honors.

TVBEurope serves end users, technicians, engineers, decision makers and business owners across the continent’s broadcast, media and entertainment technology sector. If your products and solutions are on the IBC show floor - or out in the marketplace - and are designed for use by broadcasters, content providers, and professional audio and video users, then TVBEurope is the right category for you. All products/solutions from across the broadcast workflow chain - capture to consumption - are eligible for entry.

TV Tech is dedicated to end users of professional video and audio products in television and film production. Market verticals include but are not limited to Broadcast Television, Film & TV Production, Streaming, MVPDs (cable, satellite & IP) Corporate/Government, Esports and Live Events. All professional audio and video products and technologies or services are eligible for entry; your nomination should stipulate which market vertical(s) the product is designed/best suited for, and detail the benefits of the product to users in that vertical.

Installation is dedicated to systems integrators, installers, architects, and end users of professional audiovisual (AV) systems worldwide. This category is ideal for products/solutions that are designed specifically for fixed or temporary installations within the broadcast market (tech for broadcast studios, production facilities, and post houses), or for broadcast-grade products/solutions that are designed for use outside of the broadcast world (broadcast or virtual production tech for sectors such as corporate, education, houses of worship, etc).

ITPro is the premier destination for IT decision makers, whether they’re looking for the latest industry news, purchasing advice, reviews of the newest business technology, deep-dive insight, or original takes on the trends shaping the wider landscape. Founded in 2006, we have grown to become one of the most trusted publications globally for CIOs, IT managers, CTOs, senior sysadmins and more. All our content is original and underpinned by both our team’s own knowledge, contacts, and interviews with people from the IT industry, as well as expertise from specialists in the field. Our reviews are fully independent and carried out by ITPro staff members or specialist reviewers.

As the leading information resource for AV/IT professionals, AV Technology bridges the knowledge gap, enabling technology managers to make informed AV/IT purchasing decisions for their organizations. Decision-makers from corporate enterprises, higher education, healthcare, government, hospitality, transportation, and museums rely on AV Technology to learn about products and solutions, such as audio and video for meeting spaces, training facilities, auditoriums, public spaces, and anywhere AV impacts the experience

For the industry’s deepest analysis of products and technology, AV integrators, consultants and end users turn to Sound & Video Contractor. Through podcasts, webcasts, eBooks, in print and online. SVC keeps readers informed and prepared to be technically proficient in today’s market.

Relevant technologies include: all products designed for the professional AV market including installed audio; video capture and display; signal distribution, processing and control; physical infrastructure such as cabling and mounts; networks and emerging tech including AVoIP.

WHICH PUBLICATIONS ARE INVOLVED?

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